ORGANIZATIONS AUDIT

Internal Audit

CSA professional tem of the internal audit has the experience and expertise in several business areas and processes such as: controllership, accountancy, taxes, marketing, logistics, costs, treasury and human resources.

RISK MANAGEMENT

The preparation of the policies and methods for risks management is an important competition difference of companies.

CSA advisers’ team assists the customers when it offers:

  • Organizational diagnosis: refers to the deep knowledge of the current business activities and processes of company and sets forth the control panel for the decision-making
  • Preparation of the Rules and Procedures Manuals

PUBLIC ACCOUNTANT

CSA officers have large experience on the independent audit of the financial statements in view of the works carried out to several companies and multinationals. Works are rendered for all size companies and activities sectors irrespective the company organization (Closed or Publicly Trade) Corporation or Limited Liability Companies (Ltda).

CSA audit services include:

  • Audit of the financial statements issued by public accountants
  • Limited review audit of the financial statements in preparation of the future issue of the public accountants opinion
  • Due Diligence
  • Accounting evaluation report

MARKETING AUDIT

CS&A marketing audit reviews all the marketing strategies together with the expert partners who are experts in the market.

The main CS&A Marketing Audit items are:

  • Marketing Audit - review of the market segmentation process comprising the market definition and mapping, analysis of Pareto effects (rule 80/20) and 5W Analysis (5 Whys) extended to the consumer analysis, use of gap analysis and Ansoff Matrix.
  • Product Audit - evaluation of the benefits related to the products and consumers/ clients insight. Analysis of the product life cycle, importance evaluation and brand components and analysis using BCG Matrix
  • Review of the Marketing Mix extended to 10 Ps (Media Marketing Matrix model) comprising the product, price, place, promotion, people, focus, positioning, people, providers (outsourced/suppliers) and aftersales (aftermarket).
  • Review of the marketing goals and strategies to obtain competitive advantages
  • Carrying out the SWOT (Strength, Weakness, Opportunity and Threats) matrix analysis by segment, product or area
  • Audit of the premises and financial forecast of marketing/ sales